Taco Bell® | Opposites — motive music sound

Motive Music Sound is a creative music studio working across advertising, film, television, theater, and artist development. We collaborate with agencies, brands, filmmakers, producers, and artists to help discover the musical language that best serves a project's story, character, emotional world, and identity.

Based in Santa Monica, Motive is led by a small core team and supported by a trusted network of composers, producers, musicians, arrangers, and music supervisors assembled to meet the specific needs of each project.

Our work has been recognized with honors including ASCAP Top TV Series, Clio Awards, LIA Awards, The One Show, and a Cannes Grand Prix.